Armani exchange

armani exchange

What is the difference between Emporio Armani and Armani Exchange?

Armani Exchange typically targets teenagers and street fashion lovers whereas Emporio Armani targets young adults between the ages of 20 and 30. Another important difference is their price range.

Who is Armani Exchange target audience?

The demographic for Armani Exchange is far younger than the Giorgio Armani customer. Due to the fun and vibrant designs, Armani Exchange ‘s target customer falls between late teens up to mid- thirties. Armani Exchange has nailed essential items that have a more affordable price point so everyday people can access the Armani brand.

How many Armani lines are there?

Fast forward to the modern day and Armani now has condensed his labels into three main lines, Giorgio Armani, Armani Exchange and Emporio Armani of which EA7 sits within. #3 What is Armani Exchange? Splitting Armani into its three main lines allowed the brand to target specific customers needs.

Is Armani expensive or affordable?

Armani items are generally expensive. However, the sub-brand Armani Exchange has more affordable and less expensive items. It is the least expensive Armani sub-branch. While Armani was founded in the year 1975, Armani Exchange was founded in the year 1991.

What is the difference between Armani and Armani Exchange?

On the other hand, Armani Exchange becomes known as the brand of clothes and accessories for teenagers and fashion lovers of streets. Emporio Armani started producing goods and clothes in 1982 and became one of the first international brands that created all the items under one name.

What is the difference between Giorgio Armani and Emporio ar mani?

Giorgio Armani pieces can be difficult to obtain and comes with a very high price tag. Emporio Armani and Armani Exchange are the only two sub-lines of the brand, but what exactly is the difference? What is Emporio Armani? Emporio Armani is designed by Giorgio Armani himself, aiming towards those aged 20-30 years old in particular.

Who is Armani Exchange target audience?

The demographic for Armani Exchange is far younger than the Giorgio Armani customer. Due to the fun and vibrant designs, Armani Exchange ‘s target customer falls between late teens up to mid- thirties. Armani Exchange has nailed essential items that have a more affordable price point so everyday people can access the Armani brand.

How many Armani lines are there?

Fast forward to the modern day and Armani now has condensed his labels into three main lines, Giorgio Armani, Armani Exchange and Emporio Armani of which EA7 sits within. #3 What is Armani Exchange? Splitting Armani into its three main lines allowed the brand to target specific customers needs.

What are the different labels of Armani?

The brand markets these products under several labels: Giorgio Armani Privé, Giorgio Armani, Armani Collezioni, Emporio Armani (including EA7), Armani Jeans, Armani Junior, and Armani Exchange. The brand utilizes the association of the Armani name with high-fashion, benefiting from its prestige in the fashion industry.

Why did Armani split into three separate lines?

Splitting Armani into its three main lines allowed the brand to target specific customers needs. With Armani Exchange designed to capture a more youthful and style conscious audience with their designer ready to wear collections at more affordable prices. The collection spans a variety of pieces and caters for both men and women.

Does Armani have a ready-to-wear line?

According to The Wall Street Journal and other sources, in addition to couture line Armani Privé, Giorgio Armani and Emporio Armani are the companys ready-to-wear lines that show at Milan fashion week. In addition, selling at lower prices are Armani Collezioni, Armani Exchange and Armani Jeans.

How many Armani stores are there?

In total, 308 independent and franchise Armani stores sell the Armani Junior and Armani Baby products throughout the whole world. In addition, the label is available in selected department stores everywhere in the world, for example Neiman Marcus, Saks Fifth Avenue, Breuninger and Peek & Cloppenburg.

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